Teachers and technology: Analysing online teaching acceptance among rural educators using the Technology Acceptance Model

Authors

  • Hairul Nissah Zainuddin Faculty of Human Development, Universiti Pendidikan Sultan Idris, 35900 Tanjung Malim, Perak, Malaysia , Sultan Idris Education University image/svg+xml
  • Muhammad Ihsan Rokeman Faculty of Human Development, Universiti Pendidikan Sultan Idris, 35900 Tanjung Malim, Perak, Malaysia , Sultan Idris Education University image/svg+xml https://orcid.org/0000-0001-5406-1528
  • Mazlina Mat Rabi Department of Civil Engineering, Polytechnic of Sultan Azlan Shah, 35950 Perak, Malaysia , Sultan Azlan Shah Polytechnic image/svg+xml
  • Nur Khaulah Mohd Ghazali Faculty of Human Development, Universiti Pendidikan Sultan Idris, 35900 Tanjung Malim, Perak, Malaysia , Sultan Idris Education University image/svg+xml
  • Ezatul Marini Ghazali Department of Civil Engineering, Polytechnic of Sultan Azlan Shah, 35950 Perak, Malaysia , Sultan Azlan Shah Polytechnic image/svg+xml

DOI:

https://doi.org/10.15282/ijhtc.v11i2.14238

Keywords:

Technology Acceptance Model, online teaching, Attitude, rural teachers, instructional technology

Abstract

This study was conducted to identify the level of teachers’ acceptance of online teaching based on the Technology Acceptance Model (TAM). While previous studies have predominantly focused on students or urban settings, limited attention has been given to teachers in rural educational contexts. The study focused on three core constructs, namely perceived usefulness (PU), perceived ease of use (PEOU), and attitude towards use (AT). A total of 86 teachers participated in the study, of which 71 respondents were included in the final sample from four rural primary schools in the Seremban District. Data were collected using a TAM-based questionnaire and analysed using descriptive statistics and Pearson correlation analysis. The findings revealed that PU and PEOU were at a moderate level based on the mean scores. A strong and significant positive relationship was found between PU and AT (r = .83, p < .001), and similarly, between PEOU and AT (r = .83, p < .001). These findings suggest that although teachers’ perceptions of usefulness and ease of use remain moderate, both constructs are strongly associated with the formation of positive attitudes towards online teaching. Practically, the findings highlight the need for targeted professional development, continuous technical support, and improved digital infrastructure to enhance both the functional value and usability of educational technologies among rural educators.

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Published

2026-10-31

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Research Articles

How to Cite

Zainuddin, H. N., Rokeman, M. I., Mat Rabi, M., Mohd Ghazali, N. K., & Ghazali, E. M. (2026). Teachers and technology: Analysing online teaching acceptance among rural educators using the Technology Acceptance Model. International Journal of Humanities Technology and Civilization, 11(2), 190-199. https://doi.org/10.15282/ijhtc.v11i2.14238