1.
Ahmed Mohamed Ahmed Serwah, KHAW KW, Cheang Sharon Peck Yeng, Alhamzah Alnoor. Customer analytics for online retailers using weighted k-means and RFM analysis . Data Anal. Appl. Math. [Internet]. 2023 Apr. 30 [cited 2025 Apr. 18];4(1):1-6. Available from: https://journal.ump.edu.my/daam/article/view/9171